Why Choose This Book?: How We Make Decisions. Read Montague

Why Choose This Book?: How We Make Decisions



Download Why Choose This Book?: How We Make Decisions



Why Choose This Book?: How We Make Decisions Read Montague ebook djvu
Publisher: Dutton Adult
Language: English
Page: 351
ISBN: 0525949828, 9780525949824

From Publishers Weekly

Why do we choose chocolate ice cream over vanilla ice cream? Why do we select one lover rather than another? Baylor University neuroscientist Montague (now a fellow at Princeton's Institute for Advanced Study) deftly marries psychology and neuroscience as he probes how we make choices. On one hand, decision making boils down to simple computation. Montague argues that our brains are efficient computational machines. But unlike computers, our brains fix on the goals of survival and reproduction, realizing that every hasty decision can be costly to the survival of the species. Our brains also harbor experiences (memories) that foster the choices we make. On the other hand, we can make choices that go against survival: for instance, we can choose to die for an idea. Why is that? Because, says Montague, human computations involve valuation, choosing between one value and another, requiring computation of cultural and psychological qualities. Although the notion of the brain as a computational machine can be traced at least as far back as Descartes, Montague adds new ideas to our understanding of how our brains compute. But his sometimes engaging and sometimes plodding book doesn't always explain the complex science for general readers. (Nov.) Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

[Montague is] an expert on mental function and the brain. -- The New York Times



MORE EBOOKS:
Locally Presentable and Accessible Categories download pdf
Volume One. Xlib Programming Manual download pdf
Why Choose This Book?: How We Make Decisions download pdf







Tags: Why Choose This Book?: How We Make Decisions ebook pdf djvu epub
Why Choose This Book?: How We Make Decisions download pdf epub djvu
Download Why Choose This Book?: How We Make Decisions free ebook pdf
Read Why Choose This Book?: How We Make Decisions online book
Why Choose This Book?: How We Make Decisions cheap ebook for kindle and nook
Why Choose This Book?: How We Make Decisions download book
Read Montague ebooks
Why Choose This Book?: How We Make Decisions download pdf rapidshare mediafire fileserve 4shared torrent